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Taking ‘The Whisky World’ Global

Taking ‘The Whisky World’ Global

Nov 13, 2019

Appealing to customers with a discerning palate who appreciate the finer things in life, it’s no wonder that The Whisky World went in search of a payments partner that would deliver top-shelf technology standards and customer experience.

Comprised of creative minds and dedicated and knowledgeable wine and spirit aficionados, The Whisky World team has shared their expertise and professional services to satisfied clients across the world. Of course, with a large global customer base, it was important for the company to keep a close eye on their international processing costs.

“Since switching to Checkout.com from our previous acquirer, we’ve been able to get reporting based on individual transaction costs so we can identify specific card types or card issues outside of the EEA that were pushing up our processing fees,” says Isaac Kornbluh, Head of E-commerce at The Whisky World.

“The Reconciliation API has been a very valuable tool for us. It’s given us visibility into our costs per transaction so we can see where our highest fees were coming from allowing us to take action and reduce our costs substantially,” adds Kornbluh.

Through Checkout.com’s partnership with the e-commerce platform, Visualsoft, The Whisky World was able to quickly and easily integrate with Checkout.com. “The sales and integration process was smooth and easy, and we now have a dedicated account manager who can help guide us through our business,” says Kornbluh.

“Visualsoft’s award-winning platform and expert knowledge in the e-commerce space, coupled with Checkout.com’s powerful unified payments technology, gives merchants a huge competitive advantage when it comes to selling online,” says James Grainger, VP of Partnerships at Checkout.com.

"The Visualsoft USP is our Shared Success model, but what we are ultimately selling is growth. When I consider who we should partner with, I look for companies who can enhance our offering. A simple integration, transparent pricing, a dedicated support team, fantastic anti-fraud tools and the infrastructure to cater for over 150 currencies means that Checkout.com will not only be able to support our clients with their growth, but they will play a big part in their international expansion," adds Darran Matthews, Partnership Manager at Visualsoft.

As the leading global payments solutions provider, Checkout.com helps businesses develop first-to-market strategies through our innovative unified payments technology, including integration with popular payment methods like Apple Pay and Google Pay, and consistently adding new alternative payment methods to our portfolio.

The Whisky World, along with their sister e-commerce site The Grapevine (Kosher Wine), plan on expanding their customer base to all corners of the globe, with Checkout.com's ecommerce payment processing solutions enabling the acceptance of more local payment methods, helping to monitor cross-border costs, and providing dedicated account management hosted on the most reliable processing platform available.

To learn more about how Checkout.com can grow your business and boost your bottom line, contact us today to speak with one of our payment experts. To learn more about our partnership program, get in touch with our team at [email protected].

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